Shortage is a place where you can easily donate requested goods to the nonprofits you trust.
Our team believes that the “in-kind” donation of goods gives donors a better understanding of real needs and provides more agency and control over donations. In addition, it allows donors to build a stronger connection with the nonprofits they support.
Our platform provides you a receipt for a tax deduction and a photo/video from the nonprofit that you can share on social media.
How It Works
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For the Shortage team, the platform is a personal mission that began as shortageua.com, an initiative founded by Ukrainian marketing and tech professionals. The team utilized their professional skills to provide essential supplies to Ukraine after the start of the war in February 2022.
The platform was launched with a volunteer team just one month later and has since helped to organize logistics for informal networks and enable people from around the world to easily donate tangible goods to Ukraine. To date, individuals from all over the globe have sent over 30,000 needed supplies to Ukraine.
We received a ton of positive feedback from donors, which motivated the initial team to start work on a product that could be scaled beyond helping Ukrainian families.
The Shortage team works 24/7 to make your donation experience simple and pleasant.